Unit 8: 3.2

UNIT 8


3.2 - Describe how a specific Creative Media Organization is Funded, Governed and Regulated.

THE BBC - THE GOVERNMENTS TELEVISION CHANNEL FOR THE MASSES.

Sorry, I was just doing that to grab your attention, The BBC is a good example of how certain creative media organizations are funded, regulated, yadda yadda. The BBC is a government funded public service for members of the UK, this means essentially it is funded by the British Government and uses the annual television licensing fee that anyone who watches television in their home must contribute to  (which is set by the British Government), this gives the BBC a constant cash-flow and allows them to fund the productions and the occasional original piece of television.

http://www.tvlicensing.co.uk/check-if-you-need-one/topics/what-does-your-licence-fee-pay-for-top13/


The Governance of the BBC is handled by a Royal Charter which binds them to their mission statement of
"Inform, Educate and Entertain" and states that they are bound to essentially serve the public. (seeing as their paying for everything this should be viewed as a good thing").

They also have their board of governors known as the BBC trust, they access the performance of the executive board at the beeb,  how well their productions are doing and assign the Director General, this is in place to keep an organization outside of the BBC corporation that works to keep the members of the BBC in check and give them almost a power to answer to. Making the BBC Trust very important in the governance of this public funded corporation.

"Grr, we hate the beeb!"

This differs from rival channel ITV, thier funding is through sponsorships of programmes that are on the ITV channels, they offer theme packages for companies to pay to have thier messages shown over a number of series or to identfy with a certain programme.  The other way they are funded is  advertising (far too much advertising breaks, try watching something on ITV and not find yourself repeating the Go-compare lyrics or the final tagline from Aviva).

They don't get government money, does this give the BBC a monopoly on British Television? It's not my place to say. (Yes)

They are not bound to the Royal charter and are governed by regulatory company OFCOM who as well as giving them their license to broadcast keep checks on them much like the BBC trust does for the BBC corporation to ensure they are delivering quality programming.

http://www.itvmedia.co.uk/brand-activation/sponsorship